Photos: Manny Pacquiao’s official Twitter & Floyd Mayweather Jr.’s official Twitter accounts help to promote tonights fight. Tonight’s boxing fight between Floyd Mayweather Jr. and Manny Pacquiao is a gigantic fight. The sport of boxing is notoriously known for its ability to ‘hype’ the competitive nature of ‘man vs. man’, in which ‘survival of the fittest’ is more visible […]
Tag Archives | Kenneth Cortsen
Mayweather Jr. og Pacquiao optræder i boksesportens Super Bowl anno 2015 – en case som forklarer toppen af den postmoderne sportsøkonomis enorme indtægtspotentiale
Photos: Manny Pacquiao’s officielle Twitter & Floyd Mayweather Jr.’s officielle Twitter konti hjælper til at brande kampen. Når boksesporten retter fokus på weekendens fight mellem Floyd Mayweather Jr. og Manny Pacquiao, er der med rette tale om en storkamp af dimensioner. Boksesporten er notorisk kendt for at forstå at ’hype’ konkurrenceelementet i relation til ’mand-mod-mand-elementet’, hvor ’survival of the […]
DBU, Spillerforeningen og konflikten om en ny landsholdsaftale – et blik på nogle af de centrale nuancer set fra mit perspektiv
Billeder: Konflikten mellem DBU, Spillerforeningen og landsholdsspillerne udspilles også på Twitter (kilde: DBUs og Spillerforeningens Twitter-konti) DBU OG SPILLERFORENINGEN HAR IGENNEM LÆNGERE TID PRØVET AT NÅ TIL ENIGHED OM EN NY LANDSHOLDSAFTALE, MEN INDTIL VIDERE UDEN HELD. DENNE SITUATION KAN IKKE VÆRE GUNSTIG FOR NOGLE AF PARTERNE, MEN SÅDANNE TILSPIDSEDE SITUATIONER ER INDIMELLEM EN DEL […]
UEFA Champions League – a perfect example of global sports hero production
As the round of 16 of the UEFA Champions League kicks off tonight when Paris Saint-Germain faces Chelsea FC and Shakhtar Donetsk welcomes FC Bayern Munich, football (soccer) fans worldwide will be witnessing yet another example of football’s penetrative force to produce global sports heroes. The competitive edge of the UEFA Champions League is the […]
Football Economy: New Premier League TV deal reinforces the overall commercial power of English football
The English Premier League’s new TV rights 3-year deal from the 2016-2017 season shows a huge increase compared to BT and Sky’s current deal. The current deal has a value of approximately £3 billion while the new deal of approximately £5.1 billion symbolizes a 70 % increase. Thus, it will be interesting to see how […]