This video (see below) contains a deeper picture of how ‘Manchester United Soccer Schools’ (MUSS) – Scandinavia – works to enhance Manchester United’s brand in Scandinavia. Rasmus Sørensen, manager of MUSS in Scandinavia, tells us about the ‘MUSS experience’.
MUSS aims at realizing the following visionary thoughts:
* To strengthen Manchester United’s image and to help raise the profile of the club as the greatest football club in the world.
* To set up MUSS Scandinavia and realise the image of Manchester United as a football club committed to inspire, motivate and educate each player to reach their potential on and off the field.
* To realise Manchester Uniteds’s social values and football philosophy through the work and efforts of the MUSS Scandinavia.
* To create a greater exposure/visibility for Manchester United, Manchester United Soccer Schools and Partners/Network Partners.
* To increase the number of customers/members for Manchester United, Manchester United Soccer Schools and Partners/Network Partners.
* To create events and activities with Manchester United, Manchester United Soccer Schools and Partners/Network Partners.
* Cups and Club events/days.
* Website, Facebook and other media.
Nice work Kenneth! Enjoyed watching – and learning from – the video you’ve produced here.
Thanks Paul 🙂 I appreciate it… And I am quite inspired by your work as well 🙂
Kenneth