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Tag Archives | digital strategies in sport

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Digital opportunities lead to a new future for the business of sports.

The business of sports is an industry, which offers diverse opportunities in terms of commercial involvement and business development. From sponsorship displays on game days to huge activation platforms and campaigns, there are many opportunities to bring players, coaches, fans and other stakeholders together. The huge broadcasting deal regarding the Premier League in English football […]

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The NFL – TV is still king but digital content is on the rise

Photo: San Francisco 49ers vs. Denver Broncos in London (own photos) The NFL is the perfect television product. However, the NFL can still improve on other platforms and that is vital to connect with future generations as more and more sports fans drift to online platforms to enjoy their passion for American football. As of […]

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