With a legacy as one of the biggest sporting events on a global scale and a showcase of some the finest competencies in the world of football, the UEFA European Championship will kick off in a few months. The event provides an excellent opportunity for football fans globally to celebrate a high-quality tournament with 24 […]
Photo: German football party and cheering in Berlin during the 2014 Fifa World Cup Final (source: WirtschaftsWoche). From my perspective, Germany was the RIGHT team to hold the Fifa 2014 World Cup trophy in Rio last night. The Germans have played with great enthusiasm, determination, creativity, team-spirit, tactical awareness and a stable and strong performance […]
Football has a strong history and is by far sport number one in Germany. The Bundesliga made a healthy development in terms of early investments in new and modern stadiums. Some nations have forgotten that. Italy is a clear example of that. It may have been too easy to attract people previously but some nations […]
Germany is an interesting topic of discussion when investigating the cohesion between commercial and sporting performances in top football. This cohesion is linked to the equation that the more money available, the higher the probability of winning titles. That also goes for Germany where Bayern Munich’s dominance over a longer time-span speaks for itself but […]
Pine & Gilmore’s (1999) bestselling book “The Experience Economy – work is theater & every business a stage” marked the concept’s (i.e. experience economy) rapid blossoming. Following the development of economic offerings, which ranges from the economization of 1) commodities (in the agrarian economy), 2) goods (in the industrial economy), 3) services (in the service economy) […]