Under the hashtag #DetSomBinderOsSammen (‘what ties us together’ would be a quick and reasonable translation), Øresundsbron portrays important building stones in Scandinavian societies such as the role of sports in relation to democratic values and sports as a community driver. As I have written with two co-authors in an article, which will be published in […]
Tag Archives | handball
EHF EURO 2014 – winning the hearts of the Danish population – by ‘guest blogger’ Malene Hejlskov Mortensen
By Kenneth Cortsen on February 4, 2014 in Sport & Events, Sport & Media Relations, Sport Economy, Sport Management, Sport Marketing
Guest blog written by Malene Hejlskov Mortensen, BA in Sport Management, University College of Northern Denmark & MA in Sport Management, London Metropolitan University, passionate about sports and the business of sports – (Kenneth Cortsen, ed.). Lost the Gold but Won the Hearts of the Danes EHF EURO 2014 in Denmark “It has been a […]
Handball’s popularity – Spain saw benefits from hosting and winning the World Championship
By Kenneth Cortsen on May 17, 2013 in Sport & Events, Sport Economy, Sport Management, Sport Marketing
TV viewing numbers for the men’s World Championship in handball, which was held in Spain this past January, were notable compared to the previous World Championship in 2011. Two of European handball’s primary markets, cf. Spain and Germany, reported strong television audiences associated with the event. In comparison with the event in 2011, Spain experienced […]