Given the rapid commercialization and globalization in the football economy in the wake of the Bosman ruling, professional football clubs have had an intensified focus on investments across national borders to influence the national and international competitiveness. This development has produced some problem areas that football’s international governing bodies FIFA and UEFA (and the national […]
Tag Archives | football management
UEFA Champions League reflecting the appealing spectacle of professional football
By Kenneth Cortsen on April 12, 2015 in Sport & Events, Sport & Media Relations, Sport Economy, Sport Management, Sport Marketing
Different scholars have brought much in-depth knowledge about why sports fans engage with professional sports properties (Funk & James, 2001; Funk, 2001; Kahle & Close). The UEFA Champions League tournament and this year’s quarter finals exemplify some of these patterns. The general motivational factors tied to sports event participation and/or viewership, i.e. socialization, performance, excitement, […]
UEFA Champions League – a perfect example of global sports hero production
As the round of 16 of the UEFA Champions League kicks off tonight when Paris Saint-Germain faces Chelsea FC and Shakhtar Donetsk welcomes FC Bayern Munich, football (soccer) fans worldwide will be witnessing yet another example of football’s penetrative force to produce global sports heroes. The competitive edge of the UEFA Champions League is the […]
Football Economy: New Premier League TV deal reinforces the overall commercial power of English football
The English Premier League’s new TV rights 3-year deal from the 2016-2017 season shows a huge increase compared to BT and Sky’s current deal. The current deal has a value of approximately £3 billion while the new deal of approximately £5.1 billion symbolizes a 70 % increase. Thus, it will be interesting to see how […]
Christiano Ronaldo’s hunger sets the standard for football’s global superstars
By Kenneth Cortsen on January 13, 2015 in Sport & Events, Sport & Media Relations, Sport Economy, Sport Management, Sport Marketing
Photos: Christiano Ronaldo’s official Facebook and Twitter accounts. Football (soccer in the US) is as the world’s most popular sport a ’true superstar economy’. People in all regions of the world recognize or may even identify with the sport’s top player. At the pinnacle of the sport’s most prestigious individual award ceremony stands Christiano Ronaldo […]