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Tag Archives | commercialisation of sports

Latest trends in the sports world – the role of sport event management companies – a practical perspective from India

Guest blog written by Rahul Sharma, content writer & sports analyst specialized in the business of sports who has been associated with the Front Foot group – (Kenneth Cortsen, ed.). The world of sports is a place of happenings, and throughout the year, there will be some event or the other, which attracts the attention of the general […]

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The impact of technology and other WINNING investments on the business of sports

As a result of the rapid growth of commercialization and globalization in the business of sports, it has been stressed that sport is about WINNING. Although, this statement may seem cynical for some people it is clear that the business of sports in our contemporary society is about making a positive difference on and off […]

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