top menu

Tag Archives | christiano ronaldo tested to the limit

The future points to a better blend between in-depth athlete performance data and commercialization

Studies have shown that implementation and application of strategies concerning the balance between ‘on field performance’ and ‘economic performance’ may be useful in the business of professional sports (Hamil, 2008; Krabbenbos, 2013). This has shifted the paradigm of running a professional sports entitiy in the sense that there has been a change from merely profiting […]

Continue Reading 0