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Tag Archives | FIFA

Skærmbillede 2021-05-12 kl. 13.29.12

Football economy, the European Super League and a history that repeats itself

Instead of attempting to fix the challenging balance between revenue generation and high costs as well as the risks of how soft budget constraints and a global crisis (e.g., COVID-19) play together, the global top clubs went down the road of ‘ego avenue’ for a quick fix in relation to their breakaway attempt in the […]

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Rothenberg

A dialogue with Alan Rothenberg on the history, development & future of the MLS and football

From a sports business, there are interesting insights about the heart of football/soccer history and development. Alan Rothenberg, a renowned expert in sports law, sports leadership and sports business, participated in a dialogue earlier this year (2020), in which he gives the audience first-hand knowledge from how he participated in boosting football’s (soccer in the […]

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covid-19

Flytningen af EM i fodbold er et vigtigt kollektivt standpunkt i Coronakrisen – hvor står fodboldøkonomien og sportslandskabet i kampen mod COVID-19?

Hele verden er berørt af COVID-19 eller, hvad der nu har udviklet sig til en regulær pandemi eller Coronakrise for at bruge en velkendt analogi fra sportens verden. Fodbolden er ingen undtagelse, og senest er det i dag blevet besluttet, at UEFA udskyder afholdelsen af sommerens EM-slutrunde (#EURO2020) til 2021. Topfodbold eller elitesport er kendt […]

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FC Bayern Fan Awards

Cultivating market places in the business of sports – part 2

To understand the premise of the interactive aspect of market places in the postmodern sports economy, the accumulated value from interactions with potential and current customers (e.g. fans and sponsors) is a good indicator. However, to influence a sports-related organization’s market behavior, it is essential to focus on what the sports-related organization measure and how […]

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